Having built a new UXUI team within marketing, we worked with the broader design team to redesign the brand and website while developing a cohesive visual system and messaging framework that was applied across the entire company; this included creating new logos, color palettes, typography, and a refreshed site architecture with updated UX patterns and responsive templates. I produced a comprehensive library of assets including marketing templates, social graphics, presentation decks, signage, and print materials, and even designed operational items such as ID cards, email signatures, stationery, internal documentation, and building signage.